What it does
Local venues are hard to keep on a map. The data that matters, opening hours, contact details, photos, who to call, lives with the owner, and nobody else can keep it current.
M.BEACON turns that around. Shops, brands and event organisers hold their own entries: business records, legal and billing details, media galleries, documents, opening hours, and the exact position of every location they run. Six distinct account types share one map, each with its own data model rather than a single flattened profile.
It is built as the foundation for location based games, where organisers chain venues into routes that players visit in person. That layer is specified and not yet built. What works today is the map and the records behind it.
Six account types, one map
Players, groups, organisers, brands, shops and administrators each get their own record structure, not a shared profile with a role flag. A shop keeps VAT and billing data; a player keeps residence, contacts and devices. Registration and guided onboarding work end to end for all of them.
Venues owned by the people who run them
Each venue carries its own business record, independent from the company that owns it, so a single brand can run locations with different details. Addresses are geocoded on save, so correcting a street number moves the pin without anyone remembering to.
Every venue on the map, with its own card
A venue page shows the record and the map centred on that exact point, plus its media gallery and documents, with per field privacy switches that decide what a visitor sees.
Who it is for. Shops, brands and event organisers who want their own locations on a shared map, and keep control of what is published.
What it is not. Not a navigation app, and not a directory someone else compiles about you. You hold your own entry.
Where it stands
The back office is a prototype that genuinely works: accounts, onboarding, venues, media and the map are in place and have been used by hand. The game layer, which is the reason the product carries this name, is not. We would rather say so here than let the card suggest otherwise.
What is missing, in order of weight:
- Missions. The wizard and the step editor exist, roughly 3,600 lines of them, and have never saved a single step.
- Step validation. Seven kinds are specified: proximity, QR scan, quiz, media upload, digital interaction, real world action, time window. Each one saves its configuration and none of them runs.
- The game economy. Credits, experience, badges, participations and leaderboards have no tables at all.
- The group account type, frozen: no tables, and not offered at registration.
- The map at scale. It loads every profile and every venue with no area filter and no limit. Fine for a demo, not for real volume.
The interface is Italian only: an English version does not exist yet.